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Tampa Bay Rowdies Launch Superfan Mobile App To Enhance Their Fan Experience

By Rowdies Communications, 03/23/17, 9:45AM EDT

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New App Offers Fan Incentives and Exclusive Experiences as Part of Loyalty Program

ST. PETERSBURG, Fla. (March 23, 2017) – The Tampa Bay Rowdies announced Thursday that the club has launched a mobile app that is now available on the Apple App and Google Play stores.

The club has partnered with SuperFan, a leading fan loyalty and engagement company, to launch a new mobile app that will allow fans to earn points based on events and activities that they attend and ‘check-in’ to. The points can then be used to earn prizes and exclusive experiences from the Tampa Bay Rowdies.

“We are really excited about launching this new app, which focuses on increasing the fan experience,” says Rowdies Chairman & CEO Bill Edwards. “It allows us to engage and activate our fans even further at games and events throughout the year. The best part is that it rewards our fans for supporting the Tampa Bay Rowdies.”

The app provides other information for fans including schedules, official roster and an opportunity to share photos through a ‘fan cam.’ Rowdies fans can purchase tickets and club merchandise through the app and stay up-to-date on news by checking out the ‘social’ module.

The Tampa Bay Rowdies app can be downloaded for free at either the Apple App Store or Google Play store.

Tampa Bay Rowdies selected SuperFan as its loyalty program partner because of its diverse experience with professional teams, colleges, and universities across the country. The company is leading the market in developing innovative platforms that allow the communication and marketing between fans and organizations to be more engaging and efficient.

“We know that our partnership with the Tampa Bay Rowdies will yield lots of excitement this year,” says Kayla Mount, Co-Founder and COO of SuperFan. “The fan experience is so important to engaging attendees, so we look forward to great collaboration with lots of fun outcomes in the near future.”

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